Entrepreneurs: stop getting in your own way
Does your agency life make you feel like a mouse on the wheel?
Are you simultaneously reinventing the wheel with each new deal?
Then I found you just in time. What follows may be one of the most important decisions you make about your business. It will set you up for growth, scale and profit for years to come.
What if you had been given a roadmap to bring your company within reach of achieving your goals?
What if alongside that roadmap you were given a box of tools and a guide to walk you through the tough decisions?
What if you dedicated a few hours a day to working on your business, instead of in your business?
If you made that investment in your business, your future will be as bright as the picture we just painted.
I will take you there.
Introducing the Agency Jumpstart Course
A step by step framework for making your vision a reality
Here's what you will get out of this course:
A toolkit for running your agency
Have you ever wished there was an easy button for your agency?
This is the next closest thing
Practical, step-by-step guides
Work through all aspects of your business with the help of templates and advice from agency owners just like you
Habit-forming business focus
You spend more time working on your agency than you do sleeping.
Start off each day by building a bright future for your company
The secrets of the best agencies
You are about to join an exclusive club of successful agency owners.
Learn directly from a 5-time Inc 5000 fastest growing agency in the US
You can build an agency of your dreams. I'm living proof.
I'm Jeff Sauer, founder of Jeffalytics. I worked for 5 years building my agency from 5 to 50 people, learning the hard way how to multiply growth by over 500%. During this time I was named CIO of the Year, founded an industry association called MnSearch and won the 32 under 32 award in the Twin Cities.
I've been in the trenches recruiting new hires, putting out client fires and building a profitable agency. My agency grew so rapidly we made the Inc. 5000 list five times from 2010-2014. Throughout it all, our company maintained a great culture and won numerous best places to work awards.
When my agency grew so fast, I learned how important it is to find the right talent for growing an agency business. In 2014 I created the first ever digital marketing certificate program at the University of St. Thomas to train the next generation of digital marketers.
I struggled through the transition from full-time employment to freelancer to building a strong team. I know what it feels like to be overwhelmed by the entrepreneurial journey. That is why I developed the Agency Jumpstart Course to help entrepreneurs build smarter, more profitable businesses.
From one entrepreneur to another, I toast to your upcoming success.
So you want to grow a healthy business.
Basically, you have 3 options:
Option #1: Figure it out yourself
If you are stubborn like me, your first instinct is to figure it out by yourself.
You search Google for answers to your questions (i.e. "Can I afford to add employees?") and get annoyed with the contradictory results and blog posts written by people who clearly don't understand your industry.
Or you attend conferences to rub elbows with other business owners. That $2,000 trip to San Diego is worth it when you get to commiserate with other business owners over the "free" happy hour beers in some ballroom with cruise ship carpeting that hosted a medical tourism conference yesterday and a wedding this weekend.
You spend too much time on the phone with your accountant or attorney, seeking their opinion about your business. They keep on saying nice things about your business, so you must be doing something right. Or are they just saying nice things because you are paying them by the hour?
There will be doubts in your mind of whether you have created a healthy business or if you have just gotten lucky. These doubts will stay with you from now until you reach "retirement" (but you may never retire, because you love the work so much).
After years of long hours, you will eventually decide to invest in an "expert" opinion to give you peace of mind.
Option #2: Hire a business coach
Here's what I did. After several years of winging it with my business, I finally decided to seek professional help. This came in the form of a consultant that charged us $6,000 a day to talk about our business (we talked him down from his normal rate of $9,000).
For our multi-million dollar agency, this was money well spent. We talked, we found clarity, and we worked through answers to our most important questions.
It was worth every penny.
Option #3: Make an investment in your business today
Not every business is ready to hire an expensive business coach, and not every business needs one. If you are a freelancer or small agency, there is no need to invest in a $6,000 a day consultant.
What you really need is an operating framework to use while you grow your business. You need to dedicate time to focusing on your business, and you need an advocate to support you along the way.
I have structured the Agency Jumpstart Course to help you through each step of your agency journey, and I have priced the course to be an affordable investment for any agency owner.
Topics we cover in the Agency Jumpstart Course
How much should you charge?
Selecting your niche
Positioning yourself in the market
Finding your next client
Closing the deal
Detecting bad clients
Contracts and SOWs
Employees vs contractors
Core service offerings
Day to day operations
Business types and tax implications
Bringing in partners
Selling your business